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Weekly tips & techniques to help you build your personal brand on LinkedIn

How to Turn The Last 3 Months of 2024 into Your Highest Revenue through LinkedIn linkedin linkedin tips Sep 12, 2024

Every so often, there comes a time in a social media platform’s life when huge changes to the platform open the floodgates for a new wave of creators to be born.

Let me give you a breakdown of some of these top platform moments you may recall:

YouTube Partnership Program (2007):...

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The Complete Guide To Nailing Your Personal Brand Story linkedin linkedin tips personal brand personal branding Aug 29, 2024

In 2024, “bios” are out and personal brand stories are in.

But what is a personal brand story, and how do you craft a compelling one?

A personal brand story is a succinct narrative that describes who you are, what you stand for, and...

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How to Turn Your Personal Brand into a 7-Figure + Business with LinkedIn linkedin linkedin tips personal brand personal branding Aug 15, 2024

Can you realistically build a 7-figure personal brand? A cash-cow business (low overhead and high value) that revolves around your unique personality and experience?

The answer is unequivocally yes. Here are some examples to prove to you this isn’t an outlier phenomenon or the stuff of...

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The Real Reasons Your Personal Brand Has Flatlined linkedin linkedin tips personal brand personal branding Aug 01, 2024

I remember sitting in my doctor’s office, tears streaming down my face, begging her to put me back on anti-anxiety medication.

This was 3 years ago, when I hit business rock bottom growing a content agency.

I was completely burnt out, sleeping only a few hours a night and feeling more...

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How to Establish Your Personal Brand in a Crowded Industry linkedin linkedin tips personal brand personal branding Jul 25, 2024

A week ago, I was teaching a multinational corporation’s employee base how to build their professional thought leadership brands on LinkedIn.

Part of the workshop was dedicated to identifying their “expert edge,” or their compelling brand position and speciality that makes them...

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A guide to understanding and finding the right audience for your message, including tools and technique linkedin linkedin tips online business tools personal brand personal branding Jun 20, 2024
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The Top Brand Pivots I’m Making in 2024 That You Should Too Jun 06, 2024

I’ve worked in both corporate branding and personal branding for over a decade, and one of the reasons I enjoy personal branding so much more is this…

A personal brand is so much easier to pivot. 

Free from the bureaucracy, budgets, and culture shifts that come with corporate...

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Balancing promotion and value May 20, 2024

It’s not enough to build a personal brand on LinkedIn in 2024. Anyone can do that. These days, what separates burnt-out professionals from bonafide thought leaders is your ROE - or return on efforts.

Sure, you can have 30,000 followers and create content 7 days a week, but if all of that...

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Thought Leader vs. Influencer: Which is best for you? linkedin linkedin tips May 09, 2024
  
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The Top Brand Pivots I’m Making in 2024 That You Should Too linkedin linkedin tips Apr 18, 2024
  
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